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Senseo BrandShop Replatforms Direct-to-Consumer Ecommerce Site with Improved UX and Replenishment.


Replatform current DTC ecommerce site offering improved UX, subscription program and promotional capabilities.

The Solution


  • Integrate with BrandShop’s updated end-to-en solution using Salesforce Commerce Cloud to power ecommerce.

  • Leverage BrandShop’s reference application structure for UX best practices. Perform a design “lift and shift” by leveraging existing brand assets and imagery.

  • Leverage robust online marketing tools for tailored promo7ons, coupons and experiences.

  • Integrate OrderGroove subscription platform



  • A much improved site UX resulting in increased revenue and conversion rate.

  • Mobile traffic to order conversion rate increased by 137.7%.

  • More customized on-site experiences leading to greater engagement, conversion and sales.

  • Robust subscription platform

  • End-to-end technology, opera7ons and marketing support.

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